Get Started with Heron

Stop wasting hours on manual data entry. Imagine what your team could do with 15+ extra hours a week?

  • See how Heron syncs emails to your CRM in real time — no manual data entry required.

  • Learn how your team can turn hours of data entry into seconds with Heron.

  • Discover how Heron works with your team's document types including: scanned PDFs, emails, handwritten forms, and more.

Trusted by 200+ funders, brokers, and fintechs.

Heron saves a ton of time for our adjusters. These are highly analytical people, you want them using their brain for adjudication, not thinking about manually copying information.

Heron customer

We want this information on every deal...Heron is positioned at the top of our funnel because it's handling the most important data.

Heron customer

We're more consolidated and organised in the underwriting space now. And candidly — we're funding more deals.

Doug Christison
CEO

We used to be online at 10 p.m. and work until 1 a.m. just entering applications. With Heron, we're finally out from behind the keyboard — we're meeting partners, traveling, growing the business. That just wasn't possible before.

Matthew Sapnar
President and Co-Founder

An application comes in with bank statements. Nobody touches it. Heron automatically takes all that data, parses it, automatically sets up a contact record, an account record, and an opportunity in Salesforce. And then it automatically digitizes the statements.

Heron customer

We get an application emailed in, the statements go straight to Heron, and we do nothing else. Then the underwriter's got all the data they need to decide. It's the piece that kicks the whole process off...if you can't parse the bank info, you can't do anything else.

Heron customer

The OCR piece is obviously valuable, but everybody does that. What made us choose Heron was its ability to plug directly into our intake workflow, automate submission processing, and integrate deeply with our underwriting system.

Heron customer

Being able to automate bank statement scrubbing and structuring data allowed us to eliminate agents to about half of our total, and also to repurpose some agents in more verification roles, as opposed to doing this heavy manual lifting.

Heron customer

Heron is quite easily number one in importance for our tech stack...Realistically, you are not going to be able to put together an educated view of someone's account if you're only doing open banking-based underwriting.

Heron customer

By using Heron, I was able to eliminate our data processing function, which was 3 humans making $60-75K per year, that capped out at a total max output of 100 applications processed per day

Heron customer

With our growth, we would not have been able to handle the volume without Heron. I can triple my volume and not worry.

Heron customer

If we got a straight-through application... we could get a quote out the door in five minutes. Before, it was 24 hours.

Heron customer

With Heron, we went from 30% default ratio to 10.7%. That's ~$6 million per year saved in defaults for us.

Heron customer

If Heron goes down, our entire card approval decisioning system goes down.

Heron customer

That's what we like about Heron — they deliver a superior product. Faster, smarter, genuinely outstanding, and they blow their competition out the water.

Lawrence Pross
Founder, Managing Partner

Heron analyzes all of those historical records and evaluates fraud risk automatically within 5 seconds. Literally like 5 seconds.

Alay Mehta
Director of Operations

Heron saves a ton of time for our adjusters. These are highly analytical people, you want them using their brain for adjudication, not thinking about manually copying information.

Heron customer

We want this information on every deal...Heron is positioned at the top of our funnel because it's handling the most important data.

Heron customer

We're more consolidated and organised in the underwriting space now. And candidly — we're funding more deals.

Doug Christison
CEO

We used to be online at 10 p.m. and work until 1 a.m. just entering applications. With Heron, we're finally out from behind the keyboard — we're meeting partners, traveling, growing the business. That just wasn't possible before.

Matthew Sapnar
President and Co-Founder

An application comes in with bank statements. Nobody touches it. Heron automatically takes all that data, parses it, automatically sets up a contact record, an account record, and an opportunity in Salesforce. And then it automatically digitizes the statements.

Heron customer

We get an application emailed in, the statements go straight to Heron, and we do nothing else. Then the underwriter's got all the data they need to decide. It's the piece that kicks the whole process off...if you can't parse the bank info, you can't do anything else.

Heron customer

The OCR piece is obviously valuable, but everybody does that. What made us choose Heron was its ability to plug directly into our intake workflow, automate submission processing, and integrate deeply with our underwriting system.

Heron customer

Being able to automate bank statement scrubbing and structuring data allowed us to eliminate agents to about half of our total, and also to repurpose some agents in more verification roles, as opposed to doing this heavy manual lifting.

Heron customer

Heron is quite easily number one in importance for our tech stack...Realistically, you are not going to be able to put together an educated view of someone's account if you're only doing open banking-based underwriting.

Heron customer

By using Heron, I was able to eliminate our data processing function, which was 3 humans making $60-75K per year, that capped out at a total max output of 100 applications processed per day

Heron customer

With our growth, we would not have been able to handle the volume without Heron. I can triple my volume and not worry.

Heron customer

If we got a straight-through application... we could get a quote out the door in five minutes. Before, it was 24 hours.

Heron customer

With Heron, we went from 30% default ratio to 10.7%. That's ~$6 million per year saved in defaults for us.

Heron customer

If Heron goes down, our entire card approval decisioning system goes down.

Heron customer

That's what we like about Heron — they deliver a superior product. Faster, smarter, genuinely outstanding, and they blow their competition out the water.

Lawrence Pross
Founder, Managing Partner

Heron analyzes all of those historical records and evaluates fraud risk automatically within 5 seconds. Literally like 5 seconds.

Alay Mehta
Director of Operations
03 · The Results
Send better offers. Fund more deals. Spend less time.
Heron mark rendered as a field of coloured blocks

25-person data entry team → zero

“Two weeks after turning on Heron, our 25-person offshore data entry team went to zero. We moved 7 of our 10 in-house folks into underwriting roles.”

Brian Mullins

Chief Technology Officer, Vox Funding

98% faster deal flow

3–4x more volume per underwriter

Deals are won and lost in minutes.
Don’t waste another one.