Published 
October 13, 2025

Same-Day Funding

Same-day funding is the ability to provide merchants with approved capital within the same business day that their application is submitted. It helps MCA brokers and funders by meeting merchants’ urgent cash flow needs while also improving competitiveness in a fast-moving market.

What Is Same-Day Funding?

Same-day funding is a turnaround standard where applications, underwriting, and disbursements are completed within hours instead of days.

In MCA and small business lending, this is often a differentiator for funders, since merchants choose providers who can deliver capital the fastest.

The key to achieving same-day funding is compressing all the steps between submission and approval. Operators use automation to shorten intake, scrubbing, and underwriting prep so decisions are made quickly and funding is not delayed.

How Does Same-Day Funding Work?

Same-day funding compresses the traditional lifecycle of a deal into a matter of hours.

  • Application intake: A merchant’s packet is submitted by an ISO or broker.

  • Scrubbing: Documents such as bank statements are checked for completeness and red flags.
  • Eligibility checks: Appetite and policy criteria are applied.
  • Decisioning: A funder issues an approval or stip-based conditional approval.
  • Disbursement: Funds are transferred to the merchant within the same business day.

In Heron, this process is accelerated through automation.

  • Intake automation: Submissions from email, portal, or API are ingested instantly.
  • Scrubbing: Bank statements and IDs are parsed for cash-flow metrics, NSFs, and risk signals in seconds.
  • Write-back: Structured data is written to the CRM with all key fields populated.
  • Decision support: Underwriters receive underwriting-ready packets without manual rekeying.
  • Next action: Once approved, the deal is handed off as ready-to-fund with no delays, enabling same-day capital release.

By eliminating manual bottlenecks, Heron allows teams to reliably hit same-day funding targets.

Why Is Same-Day Funding Important?

For brokers and funders, same-day funding is important because it improves merchant satisfaction and competitiveness. Merchants under cash flow pressure often choose the fastest provider. Delays, even by a single day, can cause deals to be lost to competitors.

Heron enables same-day funding by cutting hours of manual work into minutes of automated processing. This improves win rates, reduces SLA breaches, and builds stronger merchant and ISO relationships.

Common Use Cases

Same-day funding appears in lending scenarios where speed is critical.

  • Brokers winning more merchants by offering faster approvals and disbursements.
  • Funders compressing intake-to-decision time using automation.
  • Handling Monday submission spikes without delaying funding.
  • Using ready-to-fund handoff signals to release capital confidently the same day.
  • Reducing abandoned deals caused by long turnaround times.

FAQs About Same-Day Funding

How does Heron enable same-day funding?

Heron automates intake, scrubbing, and write-back so underwriting-ready packets are available within minutes, enabling faster approvals and quicker disbursements.

Why is same-day funding valuable for MCA brokers and funders?

It improves competitiveness, raises close rates, and builds merchant trust by meeting urgent capital needs on tight timelines.

What outputs should teams expect from same-day funding automation?

Teams can expect shorter intake-to-decision times, fewer bottlenecks, and CRM records that are ready for funding within the same business day.